In this workshop, you’ll explore the benefits of blogging as part of your broader marketing strategy and get to grips with techniques for creating, publishing and distributing highly effective blogs. You’ll gain an understanding of the fundamentals of content marketing and how they apply to blogging, and discover some useful tips and tricks to take the pressure out of writing attractive and engaging articles.

J.Allan Longshadow is the founder of wordworx creative writing studio. He is an accredited journalist, published author and certified coach and mentor. He has years of experience in writing blogs and works with a diverse range of local, national and international clients, many of whom are leaders in their field.